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A graphic designer is a professional within the graphic design and graphic arts industry who assembles together images, typography or motion graphics to create a piece of design. A graphic designer creates the graphics primarily for published, printed or electronic media, such as brochures and advertising. They are also sometimes responsible for typesetting, illustration,  user interfaces, and web design, or take a teaching position, although these specialties may be assigned to specialists in various graphic design occupations. A core responsibility of the designer's job is to present information in a way that is both accessible and memorable.

A degree or certificate from an accredited trade school is usually considered essential for a graphic design position. After a career history has been established, though, the graphic designer's experience and number of years in the business are considered the primary qualifications. A portfolio, which is the primary method for demonstrating these qualifications, is usually required to be shown at job interviews, and is constantly developed throughout a designer's career.

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One can obtain an AAS, BA, BFA, MFA or an MPHIL/PHD in graphic design. Degree programs available vary depending upon the institution, although typical U.S. graphic design jobs require at least some form of degree.

Current graphic designer jobs demand proficiency in one or more graphic design software programs, relevant to the job function, such as proficiency with Adobe Creative Suite.  A web designer should understand how to work with XML, HTML, and basic web programming scripts.. A print designer should understand the processes involved in printing to be able to produce press-ready artwork.

Designers should be able to solve visual communication problems or challenges. In doing so, the designer must identify the communications issue, gather and analyze information related to the issue, and generate potential approaches aimed at solving the problem. Iterative prototyping and user testing can be used to determine the success or failure of a visual solution. Approaches to a communications problem are developed in the context of an audience and a media channel.

Graphic designers should also have a thorough understanding of production and rendering methods. Some of the technologies and methods of production are drawing, offset printing, photography, and time-based and interactive media (film, video, computer multimedia). Frequently, designers are also called upon to manage color in different media.


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